Marketing Head - Nigeria

Lagos Permanent
  • 15 years marketing management experience in Online Gaming/ Tech or Entertainment
  • Demonstrated Record of Success in Consumer Marketing

About Our Client

The company is an online gaming, new media and Internet company that aims to bring the sophistication and quality of a world class online gaming platform to gaming enthusiasts.

Job Description

The successful candidate within the Marketing Head - Nigeria role, will be responsible for the following:

  • Responsible for all marketing strategies and programs while leading new initiatives that target the consumer audience
  • Responsible for development and communication of the marketing strategy and vision on a global level
  • Financial responsibility for all marketing and advertising related efforts for franchises
  • Develop long-term franchise plans with studio exec teams
  • Ensure consumer insights are provided during the development of games through qualitative and quantitative research
  • Provide direction on market scope and marketing spend, incorporating media mix models and demand funnels, ensuring budget ownership/accountability at functional level.
  • Identify and develop key strategic alliances with external brands, media and commercial partners
  • Partner with Management in forecasting and demand planning
  • Responsible for licensor and partner relationships

The Successful Applicant

We require the Marketing Head - Nigeria to have the following requirements:

  • Must have gaming experience
  • Must be able to handle all aspects of marketing without the help of a marketing team (hands on)
  • Must be able to come up with creative marketing strategies & initiatives that appeal to the gaming industry
  • Minimum of 15 years' experience in Film, Advertising, Entertainment or Marketing, preferably in online and/or games industry.
  • Demonstrated record of success in consumer marketing.

What's on Offer

The successful candidates will receive a competitive market related package with benefits within a fast growing online gaming company.

Contact
Tshiamo Shomang
Quote job ref
JN-042022-5410989
Phone number
+27 11 303 8338

Job summary

Job function
Marketing & Agency
Subsector
Marketing Management
Industry
Technology & Telecoms
Location
Lagos
Contract type
Permanent
Consultant name
Tshiamo Shomang
Consultant phone
+27 11 303 8338
Job reference
JN-042022-5410989